The Canvassing Calculator
Door-to-door canvassing converts at 1 in 14 - compared to 1 in 38 for phone calls and 1 in 100,000 for email or social media. Enter your goals for a free, personalized action plan.
How to use the Canvassing Calculator
Fill in your canvassing goal and we'll calculate the rest - using data from thousands of real canvassing actions.
Using the lock
Use the lock feature for specific constraints, like available canvassers. We will take them into account to create the optimal canvassing plan for you.
Rural or urban area?
Choose Rural or Urban for canvassing. Estimated door-to-door time: 10' for rural, 2' for urban. Fine-tune further with "Time between each door" settings.
Door knocked, talk to, or convince?
Choose what you're optimizing for:
- Knock on - total doors you want to reach
- Talk to - conversations you want to have
- Convince - people you want to bring to your cause
Every variable updates in real time as you adjust. Change one number and the whole plan recalculates.
You will receive your results by email soon.
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*Data taken from the famous "Field Experiments: Design, Analysis, and Interpretation" from Alan S. Gerber and Donald P. Green published in 2012.
1/14 transformation rate on door-to-door canvassing, 1/38 for phone calls, 1/100 000 for leafleting, mails, and emails.
The information provided on this page is solely for informational purposes. The issuing entity cannot be held liable.

